Curriculum Vitae

Summary

Senior software engineer with 20+ years of experience spanning application development, systems administration, and cloud architecture. Proven track record of delivering enterprise solutions across ad tech, financial services, insurance, and retail industries. Currently leading AWS cloud migration and building AI-integrated publishing platforms. Combines deep expertise in C#/.NET and enterprise infrastructure with modern cloud-native, containerized, and AI-augmented development practices.

Professional Experience

Senior Software Engineer

Inuvo, Inc. — Little Rock, AR | 2016—Present

• Develop and maintain the C#/.NET application portfolio supporting Inuvo’s owned-and-operated business: hundreds of monetized websites spanning multiple ad stacks, including Search (AdSense for Search), ValidClick (Yahoo ads), and display sites monetized through Google DFP and a custom header bidding integration

• Leading migration of Search — the AdSense for Search application — to AWS; refactoring the backend data layer from SQL Server to Redis for cloud portability, containerizing services with Docker, and deploying via Amazon ECR and ECS with Fargate for auto-scaling

• Architected multi-region infrastructure (US and EU) using ELB for load balancing, Route 53 for geo-DNS routing, and SSL termination

• Built an AI-powered content management system that generates articles from keywords and title suggestions, integrating OpenAI and Google Gemini APIs; exposed via both a web application and a public API

• Developed a real-time campaign management system in C# that monitors ad performance, automatically pausing underperforming campaigns and increasing budgets on high performers based on AdSense revenue and third-party traffic source ad spend; initially built on Redis in Docker, later migrated to SQL Server for improved performance

• Designed and built the header bidding integration powering display monetization across the O&O portfolio, integrating multiple bid partners using Prebid.js alongside Google DFP

• Established application observability by deploying the ELK stack (Elasticsearch, Logstash, Kibana), instrumenting applications with Elastic APM and indexing access logs with Filebeat; currently migrating to Datadog APM for a cloud-native monitoring solution

• Established the CI/CD pipeline using TeamCity, automating builds and deployments across multiple on-premises datacenters and AWS environments

• Built multiple C# API client applications to extract data from third-party services, generating data files for downstream ETL ingestion

• Designed a content-migration tool that decouples extraction from load: deterministic SQL queries export the SQL Server CMS to CSV as an immutable intermediate, then a Python script populates WordPress on WP Engine through its REST API — isolating the system of record from the load step

  Systems Engineer (Walmart)

  Acxiom Corporation | 2014—2016

• Administered Red Hat Linux servers and IBM appliances (DataPower XI52, XC10) across multiple data centers in a PCI-compliant environment

• Managed a real-time point of customer service application hosted on IBM WebSphere, working with architects to configure the platform and collaborating directly with IBM and Walmart to troubleshoot issues

• Coordinated with internal network and security teams, including the Network Operations Center (NOC), to ensure system reliability and compliance

• Coordinated with RSA to implement an SSO solution for a Walmart application, setting up virtual environments for third-party contractors and conducting recorded video sessions to maintain audit trails and ensure accountability

• Supported Java application infrastructure and ensured high availability across environments

  Senior Solution Developer / Solution Developer (HSBC)

  Acxiom Corporation | 2006—2014

• Led migration of HSBC client portal from Classic ASP to ASP.NET 3.5

• Developed custom web applications using C# and LINQ

• Led migration of ETL processes from Ascential DataStage (32-bit) to IBM DataStage (64-bit), including rewriting C code for 64-bit compatibility

• Trained fellow developers on integrated development environments including Visual Studio and NetBeans

• Participated in planning and implementation of hardware refreshes, setting up new servers and migrating existing solutions with minimal scheduled downtime

• Provided infrastructure support for HSBC on IBM AIX and Windows environments

• Performed proactive system administration tasks in UNIX environments using Perl and Korn Shell

• Supported direct mail fulfillment for HSBC credit card campaigns, processing weekly and monthly campaign files with enforced separation of duties — alternating between SQL for data extraction and SAS for auditing to ensure independent verification, with peer-reviewed documentation

• Developed and maintained flat file auditing and reporting using SAS and SQL

• Provided technical support for third-party applications including Connect:Direct (NDM), DataStage, and SyncSort

• Managed and resolved support tickets as part of a dedicated infrastructure support team, coordinating with the NOC and other internal support teams

• Supported large-scale IBM Power Systems (AIX) and Windows servers

  Programmer/Analyst

  American Management Corporation | 2004—2006

• Developed rate extraction applications using Java 2EE and regular expressions to extract ISO rates from PDF documents and import them into the database, streamlining data entry processes

• Maintained the in-house policy issuance system for a specialty insurance company serving service stations, covering lines including garage liability, uninsured motorist, bailee’s coverage, and general liability

• Updated system forms and rates in response to state regulatory and ISO changes

• Managed Cognos Impromptu and PowerPlay environment, generating monthly loss ratio reports and power cubes for executive leadership

• Provided general support for iSeries (AS/400) and Windows servers and applications

• Wrote and maintained applications using RPG III and Java

Education

University of Arkansas, Fayetteville Bachelor of Science in Computer Engineering | 2004

Arkansas School for Mathematics, Sciences, and the Arts, Hot Springs, AR HS Diploma | 1999

Technical Skills

• Languages: C#, JavaScript, Python, Java/J2EE, C/C++, SQL, SAS, VB, RPG III, Classic ASP, Perl, HTML, CSS, LINQ, Bash, Korn Shell (ksh)
• Frameworks: ASP.NET Core, ASP.NET Framework, Prebid.js
• AI/ML: OpenAI API, Google Gemini API
• Cloud/DevOps: AWS (ECS, Fargate, ECR, ELB, Route 53), Docker, TeamCity CI/CD
• Observability: ELK Stack (Elasticsearch, Logstash, Kibana), Elastic APM, Filebeat, Datadog APM
• Data: SQL Server, Redis, Oracle (9i/10g/11g), IBM DataStage, Cognos Impromptu & PowerPlay
• Development Tools: Visual Studio, VS Code, WSL, GitHub Copilot, Claude Code, Git
• Systems: IBM AIX, IBM Power Systems, iSeries/OS400, Red Hat Linux, Windows Server
• Middleware: IBM WebSphere, IBM DataPower (XI52), IBM XC10, IBM Information Server 8.5, Sterling File Gateway, Sterling Integrator, Connect:Direct (NDM), SyncSort
• Domains: Digital publishing, ad tech (header bidding, campaign optimization), AI content generation, financial services, insurance technology